Manajemen Produksi Siaran Program Berita Pojok Kampung di JTV Surabaya. (Production Management of the Broadcast of the Pojok Kampung News Program at JTV Surabaya).

Nurdiansyah, Jefri (2024) Manajemen Produksi Siaran Program Berita Pojok Kampung di JTV Surabaya. (Production Management of the Broadcast of the Pojok Kampung News Program at JTV Surabaya). Undergraduate thesis, Universitas 17 Agustus 1945 Surabaya.

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Abstract

Production Management in this context includes various elements, such as the selection of news content, visual narrative, presentation style, and interaction with viewers. Focusing on production management of village corner news program broadcast at JTV Surabaya , the program not only provides actual information, but also introduces cultural and traditional values that are the identity of the local community. The research methods used in this study involved direct observation of the program broadcast, analysis of the program content, as well as interviews with the production team and viewers. In the context of communication theory, this research explores how local mass media can act as agents of social change in the context of preserving and developing local culture. The results of this study are expected to provide a better understanding of the effectiveness and impact of local news programs in communicating local wisdom, as well as providing recommendations for improving the quality and relevance of local television news programs in the future. This research aims to analyze the production process during live broadcast. Not only that, this research uses descriptive qualitative methods where researchers must first make observations, interview sources or informants, and conduct documentation. Using Mass Communication theory, mass communication has the characteristic of being able to reach a large number of people and has a very wide reach. The data analysis technique used is Qualitative Data Analysis which is a systematic examination of something to determine its parts, the relationship between studies, and its relationship to the whole. The results showed that, live broadcasting communication has a significant role in delivering information, entertainment, and culture to the public directly and in-depth. This makes it one of the most influential forms of communication in modern mass media.

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