Sutjipto, Hendy Octaviano (2022) Perencanaan dan Perancangan Branding Calon Kampung Petrokimia PT. Petrokimia Gresik (Planning and Branding Design for Potential Petrokimia Village PT. Gresik Petrochemical). Undergraduate thesis, Universitas 17 Agustus 1945 Surabaya.
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Abstract
PT. Petrokimia Gresik, especially the marketing support unit, plans to carry out branding in East Java province, which is a potential agricultural area, the target area for planting is 1,899,864 Ha and the raw area for rice fields is 1,078,801 Ha, which is an area with rice fields that have potential for sustainable agriculture, Kediri Regency the potential for planting is above the average planting potential area of 77,351 Ha of rice fields, the standard area of 44,326 Ha of rice fields, an indicative target of planting potential has the potential for branding in the district of Kediri. Planning for branding of potential petrochemical villages, analyzing planting potential data, socialization data, and plot demonstration data. Determination of branding locations by analyzing planting calendar data, potential planting area, socialization and demonstration plots or demonstration plots. The design is carried out using the time study method in the analysis of fertilizer sowing, the capacity analysis of the fertilizer sowing equipment, and the critical path method to analyze the critical path of project development. Project management was carried out using Microsoft Project, it was obtained for 124 days and after alternative scheduling, it was obtained 118 days. Keywords: Branding, Designing, Planning, Projects, Timing.
Item Type: | Thesis (Undergraduate) |
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Uncontrolled Keywords: | Branding, Designing, Planning, Projects, Timing. |
Subjects: | H Social Sciences > HD Industries. Land use. Labor H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management T Technology > T Technology (General) |
Divisions: | Fakultas Teknik > Program Studi Teknik Industri |
Depositing User: | 1411800018 Hendy Octaviano Sutjipto |
Date Deposited: | 27 Jul 2022 03:37 |
Last Modified: | 27 Jul 2022 03:37 |
URI: | http://repository.untag-sby.ac.id/id/eprint/16209 |
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