Hariyadi, Yoachim Minggu (2014) Strategi Komunikasi Sistem Operasi Windows (Analisis Upaya Microsoft dalam Mananggulangi Windows Bajakan). Undergraduate thesis, Untag 1945 Surabaya.
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Abstract
Pembajakan terhadap program komputer (software) adalah salah satu bentuk kejahatan. Program komputer tersebut seharusnya didapatkan dengan cara membeli. Microsoft adalah salah satu perusahaan pembuat program komputer yang merasakan dampaknya. Sistem operasi Windows adalah sistem operasi komputer yang di produksi oleh Perusahaan Microsoft. Indonesia termasuk kedalam negara dengan tingkat pembajakan software yang tinggi. Untuk menanggulangi sistem operasi Windows bajakan, Microsoft Indonesia sebagai anak perusahaan Microsoft, merancang berbagai strategi. Meskipun sudah dirancang strategi yang sedemikian rupa, tetapi tindakan pembajakan masih saja tetap terjadi dan semakin meningkat. Penelitian ini menggunakan metode penelitian kepustakaan (Library Research) untuk mengamati dan mengalanalisis strategi serta hambatan dalam proses komunikasi Microsoft. Hasil penelitian ini diharapkan bisa memberikan wawasan baru di bidang strategi komunikasi, khususnya menyangkut penggunaan strategi komunikasi sistem operasi Windows.
| Item Type: | Thesis (Undergraduate) |
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| Uncontrolled Keywords: | strategi komunikasi, analisis upaya Microsoft, sistem operasi Windows Bajakan. |
| Subjects: | H Social Sciences > H Social Sciences (General) |
| Divisions: | Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi |
| Depositing User: | Didik Ahmad |
| Date Deposited: | 26 Nov 2021 06:53 |
| Last Modified: | 30 Nov 2021 01:00 |
| URI: | http://repository.untag-sby.ac.id/id/eprint/12706 |
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