Mustika, Laras Dian (2022) Style of Language in "Glico" and "Tohato" Snack Food Advertising Products. Undergraduate thesis, Universitas 17 Agustus 1945 Surabaya.
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Abstract
This study examines the style of language in snack advertisements from Glico and Tohato. This study aims to identify and describe the types of language style in snack advertisement sentences from Glico and Tohato. The method used in this study uses a qualitative descriptive method with a semantic approach. Methods of data collection using the method of observing and taking notes. The theory used to analyze is Seto Kenichi's style theory. The results of this study are the language style found in snack advertisements from Glico and Tohato. In this study, there are 8 types of language style in snack advertisements from Glico and Tohato. Based on the amount of data found 1 metaphorical language style, 4 personification language style, 16 synesthesia language style, 2 synecdoc style language, 4 hyperbole language style, 1 rhetorical question style, 1 repetition language style, and 1 antithesis language style.
Item Type: | Thesis (Undergraduate) |
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Uncontrolled Keywords: | Style, Semantics, Stylistics, Advertising, Seto Kenichi |
Subjects: | P Language and Literature > P Philology. Linguistics P Language and Literature > PL Languages and literatures of Eastern Asia, Africa, Oceania |
Divisions: | Fakultas Ilmu Budaya > Program Studi Sastra Jepang |
Depositing User: | 1621600024 Laras dian mustika |
Date Deposited: | 21 Apr 2022 12:03 |
Last Modified: | 19 May 2022 03:18 |
URI: | http://repository.untag-sby.ac.id/id/eprint/15634 |
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