Analisis Kelayakan Aspek Finansial, Aspek Pasar Pemasaran, dan Aspek Manajemen Organisasi guna Pengembangan Usaha (Studi Kasus : CV. Cahaya Berkat Bersama). (Feasibility Analysis of Financial Aspects, Marketing Market Aspects, and Organizational Management Aspects for Business Development (Case Study: CV. Light of Shared Blessing)).

Hernanda, Velio (2023) Analisis Kelayakan Aspek Finansial, Aspek Pasar Pemasaran, dan Aspek Manajemen Organisasi guna Pengembangan Usaha (Studi Kasus : CV. Cahaya Berkat Bersama). (Feasibility Analysis of Financial Aspects, Marketing Market Aspects, and Organizational Management Aspects for Business Development (Case Study: CV. Light of Shared Blessing)). Undergraduate thesis, Universitas 17 Agustus 1945 Surabaya.

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Abstract

Sidoarjo is one of the cities in the province of East Java which has a very rapid development in terms of development. The growth in the number of existing developments can be seen as a business opportunity by some people, one of which is in the field of silicone sealant distributors and self drilling screws can be said to be important because of their use as a protective material or for connecting mild steel. CV. Cahaya Berkat Bersama is a distributor of silicone sealant and self drilling screw from the city of Sidoarjo, East Java. Currently, CV. Cahaya Berkat Bersama plans to expand its business in Sidoarjo by maximizing market expansion. The business development plan also includes renting shophouses for offices and selling to retail so sales don't just go to shops. This business development feasibility study is examined through several aspects, namely environmental aspects, market and marketing aspects, and financial aspects. To calculate the investment feasibility analysis, several analytical methods are used, namely, by using the Q T/ Net Present Value (NPV), Internal Rate of Return (IRR) and Net Benefit Cost Ratio (BCR). methods. All of these methods show the results that the development of CV. The Light of Blessing Together is acceptable and feasible or not. Based on the results of this analysis, it can be concluded that CV. Cahaya Cahaya Bersama is worth establishing for the next 3 years.

Item Type:	Thesis (Undergraduate)
Uncontrolled Keywords:	business, financial, market, marketing management, organization, PP, NPV, IRR, BCR.
Subjects:	T Technology > TS Manufactures
Divisions:	Fakultas Teknik > Program Studi Teknik Industri
Depositing User:	1411900020 Velio Hernanda
Date Deposited:	05 Jul 2024 06:42
Last Modified:	05 Jul 2024 06:42
URI:	http://repository.untag-sby.ac.id/id/eprint/30222

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