Praktik Human Resource Management Strategis dan Inovasi Untuk Meningkatkan Keunggulan Kompetitif Berkelanjutan Karyawan pada UD. Sido Luhur Surabaya. (Strategic Human Resource Management Practices and Innovation to Improve Employees' Sustainable Competitive Advantage at UD. Sido Luhur Surabaya).

Daniswara, Abid (2023) Praktik Human Resource Management Strategis dan Inovasi Untuk Meningkatkan Keunggulan Kompetitif Berkelanjutan Karyawan pada UD. Sido Luhur Surabaya. (Strategic Human Resource Management Practices and Innovation to Improve Employees' Sustainable Competitive Advantage at UD. Sido Luhur Surabaya). Undergraduate thesis, Universitas 17 Agustus 1945 Surabaya.

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Official URL: http://repository.untag-sby.ac.id

Abstract

This study aims to determine the influence of strategic human resource management on innovation, innovation on competitive advantage and strategic human resource management on sustainable competitive advantage ofemployees at UD Sido Luhur Surabaya. The design of this study uses the applied theory method of HR management strategy (resource-based-view). The data used in this research is quantitative data. The analytical method used is the mediation regression test, data quality test, classical assumption test, and hypothesis testing. Observations were carried out from May 2022 to June 2022 The results of this study indicate that strategic human resource management has an effect on innovation, innovation has an effect on competitive advantageand strategic human resource management has an effect on increasing the sustainable competitive advantage of employees at UD Sido Luhur Surabaya. The strategic human resources that the company implements for employees will improve employee performance, and also the implementation of training on technological advances for employees will increase sustainable competitive advantage well for the performance carried out by employees. Keywords: Strategic Human Resource Management, Innovation, Competitive Advantage

Item Type: Thesis (Undergraduate)
Uncontrolled Keywords: Human Resource Management Strategis, Inovasi, Keunggulan Kompetitif
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD61 Risk Management
Divisions: Fakultas Ekonomi dan Bisnis > Program Studi Ekonomi Manajemen
Depositing User: 1211800146 Abid Daniswara
Date Deposited: 13 Jun 2023 02:02
Last Modified: 13 Jun 2023 02:02
URI: http://repository.untag-sby.ac.id/id/eprint/22874

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