Sari, Novia Aulia (2024) Strategi Humas DP3APPKB Surabaya Melalui GenRe Surabaya dalam Menangani Edukasi Gizi Pada Remaja di Kota Surabaya (Studi SMAN 22 Surabaya). (Public Relations Strategy DP3APPKB Surabaya Through GenRe Surabaya in Handling Nutrition Education for Adolescents in the City of Surabaya (Study of SMAN 22 Surabaya)). Undergraduate thesis, Universitas 17 Agustus 1945 Surabaya.
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Abstract
This research examines the public relations strategy of DP3APPKB Surabaya in socializing the GenRe program to improve the quality of adolescent nutrition through nutrition education at SMAN 22 Surabaya. The main focus of the research is the DP3APPKB strate gy through GenRe and the application of nutritional knowledge gained. SMAN 22 Surabaya was chosen as the study object because the availability of complete information on social media and the school website. DP3APPKB Surabaya and GenRe Surabaya provide nutritional education to reduce cases of anemia and stunting among teenagers in Surabaya. The writer uses PR Cutlip and Center theory to examine the public relations strategy of DP3APPKB Surabaya through GenRe Surabaya in providing education to adolescent regarding nutritional problems at SMAN 22 Surabaya. The research method uses a qualitative descriptive approach and data is collected by interview techniques. The results of this research show the communication strategy carried out by DP3APPKB Surabaya through GenRe Surabaya in four steps, namely situation analysis, strategic planning, communication and action and evaluation.
| Item Type: | Thesis (Undergraduate) |
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| Uncontrolled Keywords: | Public Relations Strategy, Program Socialization, Nutrition Education |
| Subjects: | H Social Sciences > HN Social history and conditions. Social problems. Social reform |
| Divisions: | Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi |
| Depositing User: | 1152000385 Novia Aulia Sari |
| Date Deposited: | 01 Feb 2001 15:58 |
| Last Modified: | 01 Feb 2001 15:58 |
| URI: | http://repository.untag-sby.ac.id/id/eprint/32405 |
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