Alana, Alem Maulana (2023) Analisis Bisnis Social Entrepreneurship Dengan Model Bisnis Canvas Di UMKM TIARA HANDICRAFT. Undergraduate thesis, Universitas 17 Agustus 1945 Surabaya.
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Abstract
UMKM Tiara Handicraft adalah sebuah usaha kecil yang bergerak di bidang olah textile. Produk yang dihasilkan adalah berbagai produk kreatif kebutuhan sehari-hari yang sangat beragam. Mulai dari tas, baju, dompet hingga berbagai kebutuhan ruang tamu dan dapur. Hal ini menjadikan Tiara Handicraft sebagai tempat usaha kreatif yang bisa menghasilkan berbagai produk textile kustom sesuai kebutuhan pelanggan. Namun UMKM Tiara Handicraft tidak hanya bergerak secara konvensional bisnis, namun UMKM Tiara Handicraft juga memiliki misi Sosial untuk memberdayakan disabilitas dengan memberikan pelatihan dan kesempatan kerja. Hal ini menjadikan UMKM Tiara Handicraft sebagai sebuah perusahaan Social Entrepreneurship. Dalam penelitian ini, peneliti bermaksud untuk mengulas konsep wirausaha social yang dilakukan di Tiara Handicraft dan mencoba menjabarkan konsep usaha tersebut dalam Business Model Canvas. Melalui Business Model Canvas dapat dianalisa keunggulan dan kelemahan program Sociopreneur di Tiara Handicraft. Melalui Business Model Canvas juga dapat diketahui solusi yang dibutuhkan dalam peningkatan kapasitas usaha dan penyempurnaan agar UMKM Tiara Handicraft dapat berjalan lebih baik. Metode penelitian yang digunakan adalah Kualitatif Deskriptif dengan pendekatan Studi Kasus. Untuk menggambarkan konsep Social Entrepreneurship di Tiara Handicraft dapat menggunakan Business Model Canvas yang berbentuk Triple Bottom Line. Hasil Penelitian ini diharapkan bisa sebagai bahan referensi bagi peneliti selanjutnya. Hasil penelitian juga bisa digunakan sebagai strategi untuk keuntungan UMKM Tiara Handicraft di masa yang akan datang.
| Item Type: | Thesis (Undergraduate) |
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| Uncontrolled Keywords: | UMKM, Tiara Handicraft, Sociopreneur, Business Model Canvas |
| Subjects: | H Social Sciences > H Social Sciences (General) H Social Sciences > HB Economic Theory H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management H Social Sciences > HN Social history and conditions. Social problems. Social reform |
| Divisions: | Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Administrasi Bisnis |
| Depositing User: | 1121700050 Alem Maulana Alana |
| Date Deposited: | 24 Feb 2023 01:46 |
| Last Modified: | 24 Feb 2023 01:46 |
| URI: | http://repository.untag-sby.ac.id/id/eprint/20926 |
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