Ramadani, Dinda Ayu (2022) Analisis Wacana Standar Kecantikan pada Kolom Tajuk “Pesanku Kepada Adik-Adik Perempuan” di Situs Berita Magdalene.co (Discourse Analysis on Beauty Standards in the Header Column “My Message to Younger Sisters” on the Magdalene.co News Site). Undergraduate thesis, Universitas 17 Agustus 1945 Surabaya.
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Abstract
Women are always by the standard of beauty. Beauty standards at this time are considered not to make women qualified, because they only focus on outward appearances. Before beauty standards stick deeper into society. There have been many online media that have previously provided speculations that were reviewed from various perspectives, about women who are considered as art media to show all sides and forms that are inside of them. Like the news article entitled “Pesanku pada Adikadik Perempuan tentang Standar Kecantikan”. In this case, a young girl is urged to follow the age of beauty and current trends. The article illustrates that today's teenagers are already concerned about facial care and are starting to focus on beauty standards that exist in Indonesia. namely qualitative research with critical discourse analysis method. The object of this research is the text of the Magdalene.co news article in beauty standards. Data collection is in the form of documentation and observation techniques, supported by listening and note-taking techniques. Then analyzed in the perspective of critical discourse analysis from the side of Alba-Juez (2009). In accordance with the discussion that has been carried out with Foucault's critical discourse analysis from the perspective of Alba-Juez. The results of the research discourse are in terms of topic search, data deepening, theme search, search for hidden discourse elements, search for meaning relations between discourses, and contextualization of discourse elements in power-knowledge networks. Showing differences in skin color is a trigger for discrimination. Facts and social criticism about the media discourse that wants women not to follow the standardization of ideal beauty. Which is fatal to his body through excessive means. Magdalene in expressing the context of this beauty standard is quite wise. But there needs to be a disclaimer to emphasize that this beauty standard is not to be imitated. It can be imitated, but with reasonable limits. Keywords: Beauty Standard, Critical Discourse Analysis, Magdalene.co
| Item Type: | Thesis (Undergraduate) |
|---|---|
| Uncontrolled Keywords: | Standar Kecantikan, Analisis Wacana Kritis, Magdalene.co |
| Subjects: | H Social Sciences > H Social Sciences (General) |
| Divisions: | Fakultas Ilmu Sosial dan Ilmu Politik > Program Studi Ilmu Komunikasi |
| Depositing User: | 1151800070 Dinda Ayu Ramadani |
| Date Deposited: | 16 Nov 2022 02:09 |
| Last Modified: | 16 Nov 2022 02:09 |
| URI: | http://repository.untag-sby.ac.id/id/eprint/17073 |
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