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Putri, Dwi Yulianda (2022) Pengaruh Citra Merek, Kualitas Produk dan Harga terhadap Keputusan Pembelian Smartphone Iphone pada Mahasiswa Fakultas Ekonomi dan Bisnis Universitas 17 Agustus 1945 Surabaya (The Influence of Brand Image, Product Quality and Price on Iphone Smartphone Purchase Decisions on Students of the Faculty of Economics and Business, University of 17 August 1945 Surabaya). Undergraduate thesis, Universitas 17 Agustus 1945 Surabaya.