Items where Author is "Putri, Dwi"

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Putri, Dwi (2024) Pengaruh Brand Experience dan Brand Image Terhadap Keinginan Konsumen untuk Membayar Harga Premium pada Pembeli iPhone di Wilayah Jawa Timur. (The Effect of Brand Experience and Brand Image on Consumer Desire to Pay Premium Prices for iPhone Buyers in the East Java Region). Undergraduate thesis, Universitas 17 Agustus 1945 Surabaya.

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