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Maulydia, Ananda Salsabilla Putri (2025) Pengaruh Price Perception, Brand image, dan Store Atmosphere terhadap Keputusan Pembelian McDonald’s di Kota Surabaya Timur. (The Influence of Price Perception, Brand Image, and Store Atmosphere on McDonald’s Purchase Decisions in East Surabaya). Undergraduate thesis, Universitas 17 Agustus 1945 Surabaya.