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Aprilia, Kartika (2024) Pengaruh Celebrity Worship, Word of Mouth, dan Brand Awareness Terhadap Impulsive Buying Merchandise K-Pop di Shopee. (The Influence of Celebrity Worship, Word of Mouth, and Brand Awareness on Impulsive Buying of K-Pop Merchandise on Shopee). Undergraduate thesis, Universitas 17 Agustus 1945 Surabaya.